10 - 12 September, 2018
Altis Grand Hotel, Lisbon, Portugal
Speaker Information:

Pascal Smits


Global Head of Digital Growth
Philips Lighting


13:50 Embracing change for a legacy's digital future

• Lessons learned of transitioning from a heavier to a lighter footprint – a legacy to tailor-made
• Beefing-up digital capability across the entire organisation: global and regional, product creation and management, and regional management teams
• Case study: Digital Partner Program - exploring incentives to get users on board
• Maintain continued adoption strategy for full integration


Check out the incredible speaker line-up to see who will be joining Pascal.

Download The Latest Agenda